This week on Prodibi we decided to make a focus on the photographer and Fuji X Ambassador: Joao Carlos.

About the artist

Joao Carlos is an advertising, fashion and fine-art photographer currently based in New York. His career began as an assistant to Joao Palmeiros, an advertising photographer in Portugal. For several years, prior to moving to New York, he worked with famous photographers like Horst Diekgerdes, Thomas Strogalski, Alexander Koch or Peter Schreiber.

One of the highlights of Carlos's photographic career came in 2010 when he won the Hasselblad Master Award, a prestigious recognition in the industry.

Joao's client list includes advertising agencies, magazines, fashion apparel and beauty companies such as Nike, Pfizer, HP, Vodaphone, Barclays Bank, Universal Music, Schwarzkopf, Elle, Forbes, Numero, Wallpaper Magazine and many others...

Brake, bracket, motor, tube, and wheels

Joao collaborates with Bandit Garage, a Cafe Racer shop specialized in custom motorcycles.

They worked on a special custom of a BMW R100 and a R80, very cool vintage style motorcycles.

Discover full-resolution pictures of those incredible models: see the precious leather of the saddle, its cool design and the complexity of the mechanics.